E-Commerce
We build online stores that fit your business, on Shopware, Magento or Shopify, with your ERP, your marketplaces and AI features wired in so your team stops keying the same data twice.
We are not tied to any vendor, only to one goal: a shop system that grows with your business instead of slowing it down. So we give you straight advice on which platform suits your catalogue, your processes and your budget. And where the standard stops, we keep building: custom plugins, bespoke e-commerce solutions, integrations with your ERP, with marketplaces and with payment providers. We start where others tend to stop. We look after merchants across Germany and elsewhere in Europe. And if you would rather sit down together, we come to you.
The benchmark for ambitious e-commerce in Germany. Ideal for custom requirements, B2B features and large catalogues. As a Shopware Business Partner we handle shops, migrations from Shopware 5 to 6 and Shopware plugin development for special processes the standard doesn’t cover.
The enterprise choice for complex, international shop landscapes: multiple countries, catalogues and pricing logics in one system. We develop, optimise and operate existing Magento installations.
The fastest route to a professional store. A great fit for focused catalogues and brands that want to launch without running their own servers: with a clean setup, theme customisation and integrations.
E-Commerce × KI
AI isn’t a side module for us, it’s the core business. In a store it pays off wherever it brings in revenue or takes work off your hands:
Descriptions, translations and SEO texts for thousands of items, in your tone of voice, in minutes instead of months.
Customers find what they mean, even when they typed something else.
AI assistants handle order and product questions around the clock, based on your real data.
Attributes, categories, stock data: AI agents keep your catalogue clean.
A shop without a proper ERP behind it means somebody keys everything in by hand. A building-supply wholesaler with 12,000 items, three price lists and two marketplaces learns that with the first oversell. We connect your store to the system you already run, whether that is Microsoft Dynamics, SAP, JTL or Vario, and hook up marketplaces like Amazon and eBay. Stock, prices and orders sync on their own.
Your store runs on our infrastructure in Frankfurt or on your own servers, monitored, backed up and covered by guaranteed response times when something breaks. Updates, performance and security are part of the deal, not another job on your list.
Shop projects rarely fail on looks. They fail on what happens after the order is placed. Three starting points we meet again and again.
B2B wholesale
We pull customer prices, volume tiers and payment terms straight out of your ERP into the shop, so every customer sees their own terms the moment they log in. Add order templates, reordering from history, and approval limits for buyers with a budget. Your sales desk stops re-typing orders and spends the time where it actually pays.
Building supply & industry
Stock, prices and orders run from one source: your ERP. Shop and marketplaces hang off it, not the other way round. When Amazon sells the last unit, the shop knows minutes later. Data sheets, approvals and installation notes sit on the product where your customers look for them, which happens to be exactly what search engines reward.
Brands & direct-to-consumer
Descriptions, variant copy and translations are generated from your product data, in your tone of voice and with your terminology, then signed off by a person. What took a fortnight is done in an afternoon. Your team spends the time on the campaign and the range instead of on copy and paste.
Every shop project starts at the same fork in the road, and the expensive answer is the hasty one. Here is how we work out which of the three routes makes commercial sense for you.
The existing shop stays and gets exactly what it lacks. The cheapest route whenever the foundation still holds.
Range, customers and history move to a current system. The classic case when jumping from Shopware 5 to 6.
Structure, processes and interface start fresh. More effort, and the only honest route once the business itself has changed.
In the first conversation we tell you which route we believe in, even when it is the smallest of the three. A shop you didn’t need is not a good project for us either.
Straight answer
Where we are strong: the point where the standard runs out. Customer-specific pricing, ERP systems that grew over decades, special processes with no plugin to buy. 140+ tools, plugins and software products have come out of exactly those jobs.
Catalogue, processes, budget: that’s what determines the platform. Not the other way round.
Buying journeys, structure and a design that matches your brand, not a template.
Development, data migration and integrations, without losing revenue during the switch.
Hosting, updates and continuous development with guaranteed response times.
Shopware 5 is no longer developed. We move data, design and processes over to Shopware 6 in an orderly way, without a revenue dip during the switch.
Yes. We take over existing Shopware, Magento and Shopify installations including maintenance, development and hosting.
That depends on platform and scope. Send the project form and you get a first assessment within 24 hours on business days, ballpark figure included.
In most cases, yes. Many AI features can be retrofitted via API without rebuilding the shop.
A focused shop on a standard base is live within weeks. A B2B project with customer pricing, ERP integration and data migration runs several months. The difference is almost always the number of systems that have to play along, not the number of products.
Not if the move is prepared. We record every indexed address beforehand, set a permanent redirect from each one to its new home, and carry titles, descriptions and structured data across. A brief wobble in the first weeks is normal; a collapse is not.
As a rule, yes. We work with Microsoft Dynamics, SAP, JTL and Vario, and equally with systems written twenty years ago. Where no interface exists, we build one: file exchange, direct database access, or a small service that translates between the two sides.
It needs one thing above all: a short path to the goal. Search that understands part numbers, reordering from history, visible customer pricing. Your buyers order at half past six in the evening, phone in one hand and a delivery note in the other. That is what we design around.
